The Rise of Environmental Startups
Environmentally conscious “green companies” like The Ocean Cleanup are emerging as some of the top startup companies around the world.
The current political and social atmosphere, set amidst diminishing natural resources and the growing threat of climate change, has created the perfect conditions for startup ideas centering around saving the environment.
Additionally, these conditions have made a favorable business environment for eco-friendly startups.
Sustainable practices not only save young companies money, but they minimize the company’s carbon footprint, which reflects positively on the company in the public eye.
According to a 2018 Green Industry Analysis, changing consumer trends, government policy, and cost contribute to the increasing opportunities for green businesses and making green startups a burgeoning market around the globe.
The Ocean Cleanup
Founded in 2013, this non-profit Dutch company has made it its mission to clean up 90% of the plastic in the ocean by 2040.
The company plans to do this by using tube barriers that act as an artificial coastline. Using ocean currents that bring drifting garbage near the shore, these man-made barriers passively collect trash in the water. In 2015, Time Magazine named The Ocean Cleanup’s innovative tool as one of the top 25 Best Inventions of 2015. [i]
The drifting system designed by The Ocean Cleanup’s team works so well that the company estimates that it will clean up almost half of the Great Pacific Garbage Patch in five years. [ii]
This is truly an amazing feat, especially when you take into consideration the GPGP’s size.
The Great Pacific Garbage Patch
Located between Hawaii and California, the GPGP is estimated to have a surface area of 1.6 million square kilometers. To put that in perspective, this floating ecological disaster is twice the size of Texas or three times bigger than France. [iii]
The harmful effects of the GPGP don’t just affect marine life and other animals in the surrounding area. It also poses a threat to humans, both in terms of our health and economically.
Bioaccumulation is a very real problem that will affect people the longer the GPGP exists.
First, chemicals in plastics enter the bodies of animals that eat the trash, such as fish. Then, when the fish is caught and eaten by people, the chemicals in the fish pass on to us. And since 84% of samples collected from the GPGP showed an excess of toxins, bioaccumulation is a real problem in the food chain. [iv]
As for the economic issues the GPGP causes, the UN reported that the environmental damage caused to marine ecosystems represents nearly $13 billion. This number includes the cost of beach cleanups in addition to the financial losses of fisheries. [v]
Thankfully, with an environmentally conscious startup like The Ocean Cleanup, the GPGP and other ocean pollution may soon be a thing of the past.
With politicians and giant corporations turning a blind eye to climate change and other potentially unreversible ecological damage, small environmental companies like The Ocean Cleanup are rising to the challenge.
Doing Our Part
Earth Erotic’s mission is to reactivate the planet’s eroticism. That means promoting healthy sexual expression and doing what we can to help the environment.
Our first step in our goal is to sell love dolls made from TPE exclusively. It’s a synthetic rubber with a high potential for recyclability and requires less energy to manufacture than other materials with similar properties.
With our new blogs about environmental startups, we hope to spread awareness about the good being done across the world every day. In the meantime, read our first post about BioCarbon Engineering’s work in Myanmar to learn more.
With any luck, the Great Pacific Garbage Patch and other environmental disasters will be a thing of the past. It will take a lot of time and an even greater amount of work, but together, we will make the changes we want to see in the world.
After that, visit the Forum to see what everyone’s talking about.
We post something new every Monday in our Blog–you don’t want to miss what’s next!
Find Your Gal
Our Shop is always expanding, so be sure to visit often to see new dolls and stories.
If your dream doll isn’t there yet, don’t worry! We will work with you to make a custom sex doll.
[i] Trajkovska, B. (2018, October 17). Bojana Trajkovska. Retrieved April 22, 2019, from https://www.eu-startups.com/2018/10/10-european-startups-that-are-tackling-climate-change-to-literally-change-the-world/
[ii] Ocean Cleanup. (n.d.). About. Retrieved April 22, 2019, from https://www.theoceancleanup.com/about/
[iii] Laurent C. M. Lebreton, et al., “Evidence that the Great Pacific Garbage Patch is rapidly accumulating plastic,” Scientific Reports 8, no. 4666 (March 2018), https://doi.org/10.1038/s41598-018-22939-w
[v] Julie Raynaud, “Valuing Plastics: The Business Case for Measuring, Managing and Disclosing Plastic Use in the Consumer Goods Industry,” Trucost, UNEP, 2014